The inexperienced fintech Fairown has confirmed its highly-anticipated launch into the Polish market, marking its continued enlargement into the promising ecosystems of central Europe.
The corporate promotes a round financial system by serving to banks, manufacturers and retailers to supply products-as-a-service by way of its white-label resolution.
Fairown’s idea is oriented totally round producing, consuming and reusing merchandise. This strategy advocates waste discount and the restricted use of uncooked supplies; whereas additionally extending merchandise’ lifetime worth.
By way of its suite of software program and providers, the corporate permits partaking clients to raised handle the product life cycle, proper by way of from buy to periodic renewals, repurposing and recycling.
Viewing the corporate’s Polish enlargement as “the following logical step,” its CEO, Hendrik Roosna, says that on the again of optimistic suggestions concerning its sustainable subscription mannequin, “we’re assured that Polish shoppers shall be equally welcoming and optimistic.”
The corporate is because of convey its mannequin to the Polish market in partnership with Cortland, a premium reseller of Apple merchandise, and Inbank, a financial institution providing digital financing options to 500,000 energetic purchasers throughout 5 international locations.
“I need to thank our like-minded companions, Cortland and Inbank, and look ahead to working with them as we give attention to delivering our shared mission of shifting in direction of a round financial system,” Roosna continues
The three-way partnership in Poland with Cortland and Inbank will see Fairown launch its round financial system providing, which is targeted on decreasing extreme waste, whereas its cost platform will permit
environmentally-conscious companies to supply merchandise for month-to-month subscriptions.
Below the partnership, Fairown will take duty for managing product renewal cycles; Inbank will present the product financing; whereas Cortland will promote the product to shoppers.
The premium reseller’s main resolution, SMART, permits the acquisition of Apple smartphones by way of probably the most enticing phrases out there on the Polish market.
Tomasz Rzeski, nation gross sales supervisor of the Inbank Department in Poland, describes the supply and financing course of as “very simple and clear, and most significantly, they supply clients with important financial savings.”
Rzeski continues: “Along with Cortland and Fairown, we’re introducing an revolutionary product to the market that not solely shapes new tendencies within the sensible gadgets’ market, but in addition contributes to extra sustainable consumption and helps the event of an environmentally pleasant round financial system mannequin.”
Extending merchandise’ life cycle by way of renewals helps endorse environmentally pleasant consumption and manufacturing.
“Sustainability defines us. We’re pushed by the United Nations Sustainable Growth Objectives, which mix business innovation with accountable consumption and manufacturing. Retailers and shoppers can accomplish that a lot collectively by making greener decisions,” concluded Roosna. “We’re all about giving them this chance.”
Fairown has already established a robust presence within the Nordics and Baltics, the place it really works with main manufacturers comparable to Apple, German energy instruments producer STIHL, and Komplett, the biggest e-commerce participant within the Nordics. As we speak, greater than 50,000 shoppers are utilizing Fairown’s month-to-month subscription service.
